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General Help & FAQs
Find helpful hints, frequently asked questions, and data definitions to get the best experience in the Analytic Index portal
Frequently Asked Questions
Data Definitions
- What Data Does Analytic Index Use and Process?
- Data Dictionary
- Data Definition: Search Visibility Score
- Data Definition: Organic Search Visibility Score
- Data Definition: Sponsorship Activity
- Data Definition: Amazon Search Volume Estimates
- Data Definition: Keyword Opportunity Score?
- Data history by retailer:
- Analytic Index API Advanced Datasets
- What is the difference between ACOS and ROAS?
- What is the difference between ROAS and TROAS?
- Non-Amazon Search Volume Methodology
- Data Definition: Category Sales Share
- Ad Type Definitions
Outages / Issues
- What qualifies as an outage/issue?
- [Apr 22, 2022] Walmart Grocery Keyword Search Data Degraded (RESOLVED)
- Target Sponsored Product Search Data Degraded (RESOLVED)
- [Jan 30, 2022] Amazon Category Data Degraded (RESOLVED)
- Target.com Market Share Data Accuracy Issue
- Why are some products showing up in the wrong categories?
- Why have changes been made to the search volume estimate values?
- [Resolved] Kroger.com Page 2 Search and Category Results
- [Jan 14, 2024] Walmart Category Data Degraded (Resolved)
- [Resolved] HomeDepot.com search results missing (27 November 2023 to 18 January 2024)
- [Feb 3, 2024] Amazon Sponsored Search Data Degraded (Resolved)
- Ulta Category and Keyword Result Change
- [June 17, 2024] Chewy Data Degraded
- Q2 2024 Dip in Search Visibility
- Troubleshooting Report Server Access Due to Xfinity/Comcast Network Outage
- [Resolved] Walmart.com Brand Amplifier Data (Q4 2024)
- [Resolved] Walmart.ca Data Outages 2024
- [Resolved] Kroger.com Data Outage August- September 2025
- Kroger.com degraded category and search data Nov 14, 2022 - Nov 22, 2022
- Degraded search data May 21, 2023 - Jun 11, 2023
- [RESOLVED] Amazon.com Average Sales Price Temporary Data Issue